Many view the real estate more as an industry that involves sales. These past several years, this perception has been changing. It is logical that most property agents not just in the United States but also worldwide are starting to realize that customer service is the real key to success in the industry, not sales. Thus, real estate agents should put customer service above all other factors if they are truly aiming and acting to succeed in the business. Taking care of the services provided to customers would surely result to better sales, and ultimately, higher revenues.
Modern technologies and intensifying competition are now providing property buyers access to almost unlimited array of choices. In this regard, real estate agents should strive harder to work more effectively and spend more to be able to win listings. Sales could be associated with repeat business transactions and viral marketing or word-of-mouth. Any agent who is giving highly satisfactory services to customers would surely enjoy the privilege of being popular in the market because of good and reliable customer service. It is not surprising that more and more property investors would prefer to deal with him.
Goodwill and loyalty could not be bought; truly not even through a house sale. In general, customers would like to be treated as always with much honesty, integrity, and respect. Prospective and actual property buyers always prefer accurate and realistic property appraisal. They surely want to do business with agents who could commit to action. No one would like to deal with having to endure the setbacks of poor customer service. If you are a property agent, you should always strive to impress and assist your clients at all times. Your helpfulness and reliability would pay off through more potential customers (from references and recommendations of current customers).
How could an agent ramp up customer service? Aside from being committed to action, the property professional should facilitate open communication with clients. Real estate buyers love it when they could always get in touch with the agent or some designated personnel whenever they have troubles, inquiries, and concerns regarding real estate assets. The customer should always be attended to whenever he calls.
Investors and buyers absolutely like it whenever they feel most welcome whenever they come to the agents' office. It is a big turn off if an agent's office is non-conducive and non-presentable. They also do not like it when they feel advertising and promotional campaigns are insulting their intelligence and sensibility.
Real estate agents should take the business sense to gauge their level of ability to bring about customer service. Those who could pioneer excellent customer service certainly could take a real edge on competitors within the industry. Most of all, such agents should see the present marketplace as a great opportunity to flourish, not as an impediment to property success. Sale surely is still critical, but logically, it just a part of a bigger while. There is best customer service when prices are realistic, marketing is intelligent, commitments are put up and kept, and advertising is appropriate.
Beverly Manago is a freelance writer focused on the real estate industry. She is also a consultant for My Single Property Websites, a web 2.0 marketing tool that lets real estate agents create stunning virtual tours and single property sites easily, with a free version available for listing presentations. She also contributes to the Real Estate Resources Directory there.
Article Source: http://EzineArticles.com/?expert=Beverly_Manago
Find More : Key Service , Car Key , Home Key , real key
Tidak ada komentar:
Posting Komentar